Although the market indicates occurrences of mortgage fraud are at a steady low rate, mortgage professionals should remain vigilant in efforts to detect and prevent individuals and organizations seeking to profit by obtaining properties. Here’s one such example of mortgage fraud that was recently investigated. An Opportune Moment Everything in the file looked to be […]
Over the last few years, we’ve witnessed a tremendous shift across many industries, including the mortgage industry, to focus more on customer experience. Being customer-centric, or you-centric, when you’re thinking about your borrowers, is critical for the success of your business. Whether you’re an individual contributor or a business leader, there are plenty of compelling […]
Borrower segmentation is a powerful process for loan officers to go through as they think about attracting new leads into their pipeline. While you could have some success with finding new leads without segmenting them, your efforts will be far more effective with a strong segmentation strategy in place. When it comes to homebuyer leads, […]
As a loan officer, you’ve got a ton to do every day – help potential customers find the right loan, create ads to market your services, go to networking events, etc. But if you’re doing all these activities without a clearly defined loan officer value prop, your efforts won’t be nearly as effective as they […]
Perhaps one of the greatest obstacles you might have in discussing ARM loans with borrowers is all the ARM loan myths that persist today. In our last post, we discussed ARM loans and how their structure can be beneficial to borrowers. Today, we want to discuss the most prevalent ARM loan myths and how you […]
If you pay attention to the overall mortgage lending landscape, you’ve likely noticed an uptick in ARM lending. Perhaps you’ve even noticed it in your own lending shop. Thanks to rising interest rates, ARM loans are starting to look a bit more favorable to some lenders and savvy borrowers. The rest of the population, however, […]
In the mortgage industry, we consistently hear that mortgage fraud is becoming more difficult to commit. What that really means is that traditional methods of mortgage fraud are becoming more difficult to commit, especially with improvements in technology and verification of borrower information. Despite these improvements, fraudsters learn quickly and are always looking for new […]
First-time homebuyers…they’re oftentimes scared, confused, overwhelmed, and skeptical when it comes to the homebuying process. What that means is they usually need extra TLC from their loan officer when it comes to obtaining a mortgage. These borrowers come in all ages, and from all walks of life, so developing a customer-centric culture can help you give […]
Down payment assistance programs are like TV remotes. Most lenders have access to them in their state, but few know how to leverage them to their full extent. In fact, as many as 70% of all State HFA loan programs have some form of down payment assistance (DPA). Nationally, there are over 2,500 DPA programs […]
By Charlotte Tyson Mortgage professionals moving into supervisory roles need leadership training Career-advancement opportunities abound in the mortgage industry. It is an industry where an individual taking an entry-level mortgage-originator job, for example, can go on to enjoy an enriching work experience that includes gaining technical expertise as well as pursuing personal and professional development […]